SAMSUNG GALAXY 5G
Category: Campaign Visual Identity
Agency: BBH New York
Chief Creative Officer: Rafael Rizuto
Creative Director: Jackie Anzaldi
Team with: Elijah Ervin, Brian Truncali
Tasks: Campaign Identity System, Key Visuals, Design Toolkit + Guidelines
As part of the Samsung Galaxy 5G global campaign, we developed the Campaign Identity including campaign key visuals as well as a comprehensive design toolkit for internal and external usage.